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BookTube? What's that?

7/30/2020

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Well in the super age of technology and startups, there is one that most readers aren't even aware of.  I would like to take a moment to introduce to some and present to others BookTube which is actually a  is the unofficial name given to a collection of YouTube channels that discuss all things bookish. Each day, thousands of online creators, or BookTubers, share videos about books they love (and hate), literacy, fandom and being generally crazy for reading. We are living in a time when there is something out there for EVERYBODY, including you. Huffington Post shared an article in April of last year that I thought was pretty good and I'm sharing it with you here. 


As with all things social, don't let it overwhelm you. Check it out and see if you can glean anything from there that you can use as you market, promote and share your book. If nothing else you might gain another community to collaborate with. If so, let us know. Email me at contactus@purposepublishing.com

To Your Success,
​
MG
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Books as a Business: Author Taxes Info

7/23/2020

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This month I'm really trying to give you the people the things you need to make good and wise decisions concerning writing a book and how it can help you and how you can make it the best. The articles are short and sweet every week I'm sharing from around the web. With that, here's another area that I believe is SUPER important to every business bottom line, taxes. I think Jane Friedman has provided some truly sound advice when it comes to how to handle making good tax decisions as a newly (or not so new) published author. You can check out here article here. 


If you need support in making the best business decisions with your book. Contact us. We can can help at www.PurposePublishing.com.

To Your Success,
MG
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Edit So They Get It

7/16/2020

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 As an avid reader and writer myself, I'm always focused on how to get better. I've tried my hand at being a perfectionist and with all honesty, even as much as I've tried to with my own writing. I'm not perfect. My writing is not perfect. Such is the case with any good book, it's not impossible for you to edit it yourself. It's just highly unlikely you'll catch everything. And, your friend who got 'A's' in English back in high school just might not be the perfect person either. The truth of the matter is you really don't have to be. But, I do recommend that you invest the time and money in getting the help you need to make your book great. I recently stumbled on an article by one of the writing greats, Max Lucado, who shares some insight into his process for making sure that only the best goes into his book. You can read his advise here.  


If you've ever read any of his books, you'll testify that it's worth. Great writing makes for easy understanding and simplified application. Editing is not only important, but its critical to your writing. Don't have an editor?  Contact us. We can help at www.PurposePublishing.com.


To Your Success,

MG
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Books are the Ultimate Business Card

7/9/2020

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I was recently on the Self-Care Inspiring Hope Show & Podcast with Traci Williams. Shout out to Traci Williams whoop-whoop!! Check Traci out LIVE Saturday mornings at 10am via Facebook Live and subscribe to her YouTube channel.

Well, I was on her show and we were talking about book publishing. So, she asked me the following question, "Do you think people are writing books now?" I told her, Traci, books are the new business card." People are parlaying books into speaking opportunities, adding credibility to being a Subject Matter Expert and becoming consultants and such in short order. With that question alone, I had a lot to share. But don't just take my word for it, check out an article in Fast Company back in 2012. You can check it out here.

It's now 2020, if you don't have your book written yet. Contact us. We can help at www.PurposePublishing.com.

To Your Success,
MG
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4 Quick Ways to Improve Books Sales

7/2/2020

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The reward of holding a copy of your published work is indescribable. But it’s just one of the many exciting milestones in your journey to self-publishing success. One key objective in your publishing journey is selling your book successfully. Here are five tips we think may help improve your efforts to increase book sales.

Build up your image as an author and a brand

Book buyers and readers gravitate to books—and authors—that appeal to them. The more you project yourself in a way that holds their attention, the more you gain their trust. Highlight the fact that you are now a published author. Add that to your email and forum signature lines. Don’t forget to add your website or social media profiles to here, as well as to your press release boilerplates. These may be small things, but they’re the building blocks to a positive image.

A quality 3rd-party review is important to successful bookselling
​

An honest and well-written 3rd-party review is invaluable. A positive review from a respected book reviewer will make your book stand out, improve its marketability and enhance your titles, as well as your, reputation. Don’t be afraid to invite readers and indie reviewers to evaluate your book. Published reviews on sites like Amazon, Barnes & Noble, and other bookstore bolsters the credibility of your book encouraging new readers to part with their money knowing that they will get a good read in return.

Librarians are your best customers—and allies

Librarians are savvy, well-informed book buyers. They are the favorites of the traditional publishing houses, small presses, and self-publishers. If librarians like your book and trust your brand, they will likely become some of your most effective bookselling allies. Their participation and support are valuable aids to your bookselling activities—sponsoring book signings, readings, meet-and-greet affairs, and Q&A activities at their libraries. So be sure to visit your local libraries and befriend your librarians.

Use your social media networks to connect and sell your book

While Purpose Publishing carries all the titles of its authors in its online bookstore and through its partnerships with Amazon and Barnes and Noble, one of the most effective ways to sell you book is through social media networking. Generate news, book-related updates, and positive reviews through Twitter, Facebook and Instagram, and to the other online communities you belong to. Social networks are also great places to meet fellow authors and find new opportunities for selling your book.

To Your Success,

MG

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