Of the three, selling the book is probably the most difficult. How in the world do you get people to buy this thing you’ve just written? Especially when we live in a world where anyone can publish a book. We also live in a world where many people expect to get art for free. From streaming music to free book downloads, we can easily be entertained without paying for anything. So, here are a few cool ways that you may not have heard before or in a while.
Become a Walking Billboard
The best way to advertise your book is to make sure it’s in front of everyone all the time. Create a collection of homemade t-shirts with your book cover. Wear them to work. Don them at the clubs. These shirts will make great conversation pieces. Everyone you bump into will say, “Wow, that’s a cool shirt. What is it?” And you’ll say, “Oh, just the cover of my new book. Want a copy?” Of course you will then pull a copy out of the briefcase you always carry with you. If anyone fails to ask about your book cover shirt, make sure you bring it up. “Hey, do you like my shirt? If so, I have a book for you!”
Meaningful Giveaways.
Give away signed copies of your book for all gift-giving occasions. This includes birthdays, Christmas, anniversaries, wedding, baby showers, and so on. These gifts will do more than just spread the word about your book. They’ll make your authorship an important part of everyone’s life.
Buy Your Book in Bulk.
Reaching the Amazon bestseller list in your category can really help boost your sales. Since actually getting people to buy your books is a lot of work, you can get the ball rolling by purchasing tons of copies yourself. Buy a couple hundred or even a couple thousand of your latest title and watch your Amazon ranking soar!
To Your Success,
MG